While there are many different platforms out there that will work, this is what we use (and love) at PLC.

We recommend doing your own research and finding what options will work best for your business. 


Photoshop has to be at the top of the list (obviously). Pink Lemonade Company is built on what all we’ve created in Photoshop so, yes, we’re obsessed. Try it here for $9.99/month. It’s THE BEST.


Leadpages helps you create no-code websites & landing pages. We use Leadpages for our sales pages, freebie/opt-in pages, thank you pages, workshop registration pages, etc. We love their simple page duplication function and their easy-to-read analytics, but you can use any existing page builder you already have. Leadpages isn’t an email service provider which is what we use ConvertKit for. Leadpages connects easily with ConvertKit which is another reason we love it. When you sign up with this link you are able to get a 14-day free trial.


We use ConvertKit for our email service provider. It links easily with Leadpages, too. ConvertKit easily grows with your business and has features that scale with your business. You can try it free here.


We’ve used Teachable for years and it’s always been reliable, intuitive, and has smooth automation from Thrivecart to Teachable. You can try it free here.


For our checkout pages, we use (and are obsessed with) Thrivecart. With Thrivecart, you’re able to easily create high converting cart pages, upsell pages, affiliate campaigns, and more. Plus, it’s one of the few business software that is not an ongoing monthly subscription but pay once, use forever type. (They are moving to a pay per month/year business model soon but as of typing this it’s a special one-time fee).

Facebook Ads Agency

If you want to learn how to create and run killer Facebook ads (or you need a stellar agency to run ads for your business) I highly recommend Amy Crane of Social Lab Marketing. She taught me how to run ads back in 2013, her team has handled ads for PLC, and I’m still a member of her ads membership Amplify because it’s packed with value. She has also been a guest speaker in Design Business in a Box and she always delivers so much value in whatever capacity she is working in. Check out her Facebook ads membership – Amplify – here.

*offers above include affiliate links (we only promote what we use and love).